INNOVATION & BUSINESS STRATEGY RESEARCH GROUP (IBSRG)
IBSRG focuses on strategies and solutions for entrepreneurs, industry practitioners, governments, social architects as well as community builders in the area of business innovation, national innovation system, digital marketing, entrepreneurial/start-ups’ growth and operations. IBSRG strongly captures opportunities through strategic collaborations and champions international projects. In balancing its existence, IBSRG also involves in supporting rural economic development and sustainability.
Marketing- Business Innovation Technology- Entrepreneurship
IBSRG generates digital marketing and accelerator-based solutions for organizations to grow and particularly for small and medium enterprises (SMEs) to sustain their operations and develop continuous growth. In addition to SMEs, IBSRG members also reach out to non-profit organizations due to the rise of social entrepreneurship.
Management & Human Capital
Across industry and organizations (inclusive of governments), IBSRG members specializing in this area focus on research and training in aspects of organizational behaviour, talent management, succession planning as well as leadership-followership agenda.
Finance and Accounting
The crux of this area lies within the aspect of governance and risk management which are crucial in determining integrity of any corporate, entrepreneurial as well as government entities. IBSRG members in this research area are also active in pursuing projects that relate to Islamic Finance, Cryptocurrency and Blockchain Technology.
Economics & Policy
An important economic concern in Malaysia and many parts of Asia are the income and wealth distribution among citizens. IBSRG has been influencing the government toward developing measures to close the income gap, enhance social mobility.