SERVICE QUALITY RESEARCH GROUP (SQRG)

Introduction

The goal is to promote research in manufacturing or service industry by maximizing efficiency while producing goods and services. SQRG focuses on issues of managing the resources to produce a product or service included quality issues, marketing, leadership and financial. The 4 SQRG focus areas are operations and human capital management, digital services, sustainable businesses and financial reporting.

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Operations and Human Capital Management

Operations and Human Capital Management is the administration of business practice aimed to ensuring maximum efficiency within a business. The research under operations management included quality management, risk management, organizational behavior, human resource management, and supply chain and logistics management.

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Digital Services

Digital Services encompasses all business and management fields that leverage on Internet and computer technology applications to connect with current and prospective consumers. Research in this area includes digital marketing, business information systems, e-ecommerce, e-business, social media related issues, as well as the legal aspects and consumer protection on such platforms.

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Finance and Accounting

The crux of this area lies within the aspect of governance and risk management which are crucial in determining integrity of any corporate, entrepreneurial as well as government entities. IBSRG members in this research area are also active in pursuing projects that relate to Islamic Finance, Cryptocurrency and Blockchain Technology.

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Economics & Policy

An important economic concern in Malaysia and many parts of Asia are the income and wealth distribution among citizens. IBSRG has been influencing the government toward developing measures to close the income gap, enhance social mobility.

Our Team

AP DR NORHAYATI ZAKUAN

AP DR NORHAYATI ZAKUAN

Group Leader

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AP DR AHMAD JUSOH

AP DR AHMAD JUSOH

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AP DR UNGKU NORULKAMAR BT UNGKU AHMAD

AP DR UNGKU NORULKAMAR BT UNGKU AHMAD

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AP DR MOHD NOOR AZLI B. ALI KHAN

AP DR MOHD NOOR AZLI B. ALI KHAN

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AP MOHD SHOKI B. MD ARIFF

AP MOHD SHOKI B. MD ARIFF

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DR ABBAS MARDANI

DR ABBAS MARDANI

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DR SITI RAHMAH BT AWANG

DR SITI RAHMAH BT AWANG

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DR SITI ZALEHA BT OMAIN

DR SITI ZALEHA BT OMAIN

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